Mc Donald's just launch the American version of the Brazilian most traditional dish over there. It calls PF, which stands out for "Prato Feito" in Portuguese. It's the basic meal in the whole country, and it can be compared with the cheese burger for the Americans, or the the pasta for the Italians.
This is a strategic idea to get the C class into the Mc concept, because most of the meddle class still like the simple, and (most important) the traditional. Also because Brazilians really need a meal for lunch. Not a sandwich, and I'm included in this category.
If the idea is to get the C class it's perfect because they want to be included in everything they see on TV, or American movies. And the expensive price? R$23.00, or US10.40 Don't worry, they will figure it out how pay double for a half of the flavor they can get from the restaurant cross the street.
The traditional Brazilian PF. |
More about Brazil and food you can read here.
Brazilians' like to eat a kind of sand food.
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Isabela: Brazilian, designer, works with automotive fabrics in the US. She did psychology college as well and had enjoyed a lot. She is living abroad for while, maybe because this she likes trends, cultures and behaviors.
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All material on this CORN FREE session is intended for reference only and should not take place of medical advice from a license practitioner. Please use common sense, do your own research, and consult your physician when making decisions about your health.
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