fevereiro 06, 2014

Guess what is the most popular app in Brazil now?

"Tell the plate license number. Check the situation."

The most popular app for mobiles and computer in Brazil is Checkplaca. The name means plate verification of car's license, and it's now the 14th most downloaded in the world in the Apple store. 400,000 downloads since it was launched in December of 2013. 

This app allows citizens to check if the vehicle is stolen. Just pushing a bunch of buttons to inform license plate's number to know from Traffic Department and Brazilian National System of Justice the situation of the car you want to buy for example.

If this app tells you something irregular, it automatically gives you the option to call the police. Everything anonymous. The police department will send a team to the exactly place to verify the issue.

Polices also are using Checkplaca, which is free for Android and iOS.

The Brazilian Justice thanks to this app for average 1 vehicle recovered per day.

Just in case you don't know, 450,000 were stolen in 2012, in the whole country.

Everyday situation in those big cities of Brazil.

Isabela: Brazilian, designer, works with automotive fabrics in the US. She did psychology college as well and had enjoyed a lot. She is living abroad for while, maybe because this she likes trends, cultures and behaviors.

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